My Super Bowl Party (Another Day at the Office)
By Pete D’Andrea, SVP, Sponsorship and Events As the football season comes to a close (with another Cowboyless Super Bowl) it was pointed out by several friends that it is my turn in the hood to host...
View ArticleAre You Ready For Some [Insert sound of crickets]?
T-minus 24 days to my favorite day of the year – Superbowl Sunday! There is nothing better than the culmination of 17 weeks of gridiron mayhem complete with 3 weeks of playoffs where anything can...
View ArticleAnd Now, An Argument: Pre-Releasing Super Bowl Ads
With the Super Bowl only a few days away, every aspect of the matchup on the field has been ruthlessly dissected, overanalyzed and predicted. Almost equally as important to the action on the field, is...
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Social Bowl 47: Oreo's Tweet That Captured a Nation
In the land of the blind, a one-eyed man is king. Or one-cookied. Luckily for Oreo, the margin between brands who ‘get’? social media and those who don’t continues to grow. With 21,035 likes; 6,987...
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